goodwill

Failed extension of protection with pattern mark – adidas

Failed extension of protection with pattern mark – adidas

Who wouldn’t want a simple logo for their company that also best embodies the company’s goodwill while being recognised everywhere? adidas is the owner of such a logo. You know, the three stripes. However, adidas has failed in its attempt to extend the three-stripe protection.

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Brand portfolio – New opportunities for optimization

Brand portfolio – New opportunities for optimization

You have trade marks in various countries of the European Union in your brand portfolio. And you would like to maintain the protection of these trade marks at low cost? A ruling of the European Union Court of Justice now provides the basis for all these options.

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